Now Playing: Promo
Promo is the first thing a person who has got a business of any kind must think of.
For writers, newsletters are a plus. Join as many as you can and start writing articles offering your link at the bottom of each one.
Yahoo groups are also a great way to get your work exposed to others. Join groups that are relevant to your field.
Promo sites are great too. A good one that accepts free ads is the following
If you have a book to promote, you can post two pictures and a long text/review/article at the cost of $30/month. Cheap and effective.
The site is bilingual(Greek/English) so there's a big market out there for all.
Friends can also pass on your news, but thta's limited.
Google search can help as well.
Try any of these and send your comments here if you wish